Michael Cameron's Portfolio
Atlantic Liquor Corporation 'Lots of Ways' Campaign
Spanning 2 years, this award winning campaign showcases the get-home-safe business from three unique angles. Following the day to day of Joe, Donnie, and Willie, we're convinced of the underlying message of getting home safely. The message of social responsibility was spread via all available channels: interactive web sites, social media and TV spots.
Awards:
- Applied Arts Magazine - Interactive Media Award Winner 2008
- One night, so many mistakes - Public Service/Charity (Non-Profit)
- One night, so many mistakes - Integrated Campaign
- One night, so many mistakes - Online Video
- World Retail Association Awards 2008
- Marketing Campaign of the Year – Finalist
- IABC Silver Leaf awards program 2007
- Award of Merit in the Electronic and Digital Communication - Skills category
